Zync is now Believeco

We’re excited to announce that Zync has joined together with several renowned agencies to become Believeco, one of Canada’s largest independent agencies. This will expand the business we've built on a larger scale, so we can continue to help you with every element of brand and digital, and now offer a wider range of advertising and media.

Brought together by Arlene Dickinson – one of Canada’s most recognized and respected business leaders— Zync joins the other original agencies Venture Play, Revolve and Brightworks as Believeco.

Along with Argyle, one of North America’s most respected engagement, communications and reputation advisory agencies and Castlemain, a leading Indigenous advisory firm, we are collectively Believeco:Partners. Believeco:Partners owns, operates and builds the foremost marketing, communications and engagement agencies in North America. Together, we offer clients the talents of more than 300 marketing and communications professionals across North America.

Together, we’ll help clients navigate the incredible pace of change—providing solutions and a culture that is good for our clients, their customers and stakeholders, our people, and our local, national and global community.

Find out more! believecopartners.com

Brad Breininger & Marko Zonta

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Podcasts Archives - Page 2 of 8 - Zync

Category: Podcasts

Are QR codes making a comeback?

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With vaccine passports on the horizon, the government is talking about issuing QR codes to facilitate a “quick response” to get into places like restaurants and other public establishments. 

Dealing with digital ID.

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How can brands deal with digital ID?  In Canada and around the world, people are talking about vaccine passports – and digital IDs in general. Governments, organizations, and brands will need to adapt to these changes too.

Are brands greenwashing?

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What is greenwashing? Why was it created? Are brands making themselves seem more environmental than they actually are?  And is sustainability from the brand perspective pure marketing?