Zync is now Believeco

We’re excited to announce that Zync has joined together with several renowned agencies to become Believeco, one of Canada’s largest independent agencies. This will expand the business we've built on a larger scale, so we can continue to help you with every element of brand and digital, and now offer a wider range of advertising and media.

Brought together by Arlene Dickinson – one of Canada’s most recognized and respected business leaders— Zync joins the other original agencies Venture Play, Revolve and Brightworks as Believeco.

Along with Argyle, one of North America’s most respected engagement, communications and reputation advisory agencies and Castlemain, a leading Indigenous advisory firm, we are collectively Believeco:Partners. Believeco:Partners owns, operates and builds the foremost marketing, communications and engagement agencies in North America. Together, we offer clients the talents of more than 300 marketing and communications professionals across North America.

Together, we’ll help clients navigate the incredible pace of change—providing solutions and a culture that is good for our clients, their customers and stakeholders, our people, and our local, national and global community.

Find out more! believecopartners.com

Brad Breininger & Marko Zonta

Zync - Journal | Branding a hospital with a unique position.

Bridgepoint Hospital—Strategy, thought leadership, branding and signage.

Branding a hospital with a unique position.

Bridgepoint hospital located in Toronto was building a new state-of-the art facility that would put Bridgepoint at the forefront of healthcare reform. The hospital needed a new brand to help align their bold goals and the new building with their public image.

Zync worked with leaders of the hospital to develop a new positioning and a thought leadership platform around the idea of “active healthcare”. The new strategic approach embodies a methodology focused on patients, doctors, families, and the community all taking an active role in helping people return to their normal lives after dealing with multiple health issues.

We created a new brand using their new positioning, applying it to building signage, corporate collateral, digital assets and an awareness campaign.

bridgepoint logo
bridgepoint logo

Bridgepoint hospital is a global leader in treating adults living with multiple health conditions. Their “active healthcare” approach focuses on customized care plans to help patients get back to their everyday lives.

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