Zync is now Believeco

We’re excited to announce that Zync has joined together with several renowned agencies to become Believeco, one of Canada’s largest independent agencies. This will expand the business we've built on a larger scale, so we can continue to help you with every element of brand and digital, and now offer a wider range of advertising and media.

Brought together by Arlene Dickinson – one of Canada’s most recognized and respected business leaders— Zync joins the other original agencies Venture Play, Revolve and Brightworks as Believeco.

Along with Argyle, one of North America’s most respected engagement, communications and reputation advisory agencies and Castlemain, a leading Indigenous advisory firm, we are collectively Believeco:Partners. Believeco:Partners owns, operates and builds the foremost marketing, communications and engagement agencies in North America. Together, we offer clients the talents of more than 300 marketing and communications professionals across North America.

Together, we’ll help clients navigate the incredible pace of change—providing solutions and a culture that is good for our clients, their customers and stakeholders, our people, and our local, national and global community.

Find out more! believecopartners.com

Brad Breininger & Marko Zonta

Zync - Journal | A website designed to perform.

Team Canada’s website—Digital evolution at its finest.

A website designed to perform.

Olympic.ca needed to be games-ready and accomodate unprecedented circumstances.

It was redesigned and built to perform, with a focus on strength, agility, unity, endurance, and heart. With fans and family alike watching the Olympics from their homes this year, Zync was honoured to help move the fan experience forward, from anywhere, anytime. 

Based on a strong foundation

A successful website starts with a strong foundation. Careful consideration was given to selecting the right hosting environment, CMS, site structure and navigation for olympic.ca, all focused on Team Canada’s unique objectives.

Designed for fast and easy publishing

Real-time results, news alerts, long-form stories, videos and images. Using a well-designed back-end Olympic.ca is set up for publishing new content and updates quickly and easily, so fans are always up to date. 

Built for integration and sponsorship

Corporate partnerships play a huge role in the success of Team Canada and its athletes. Olympic.ca is set-up to support unique contract commitments such as cross-promotional ad campaign integration and content sponsorship, uniting common goals. 

Designed to respond and evolve

Whether it’s keeping fans engaged during off-season or being visited by millions during the Olympic games, this website is prepared to overcome any challenge. As the needs of users and business partners evolve, so does the site, without requiring downtime. 

Gamified to drive connections

Olympic.ca lives and breathes national pride. Using content and gamification to make emotional connections, this website is a one-stop-shop to bring Team Canada and their fans together. 

Related articles

Turning a website into a lead generation tool.
Flybits has a strong context-as-a-service offering, but technical lingo on the website wasn't converting interest into sales. Zync was hired to solve that problem.
Read more
Getting everyone to the same “stop”.
Getting a large sales team to deliver a coordinated and consistent message can be challenging, and that's exactly what our concept was able to solve.
Read more