fbpx

Aviva—Digital strategy, creative, microsite, social campaign management.

A campaign targeting distracted drivers.

Aviva wanted to bring attention to distracted driving—and how quickly it can change someone’s life.

Zync developed a “#textingkills” campaign and produced a series of digital ads for paid advertising and a social media push—driving the public to a campaign microsite where they could share their personal stories, record a 30-second audio or video message, and help spread the campaign by sharing graphics and the latest statistics.

Aviva campaign instagram post

Aviva is one of Canada’s leading insurance providers, with more than 3,000 employees in over 25 locations, serving 1,700 brokers and 3 million customers.

Related articles

Projects
A website focused on tech leaders.
empty
With the new brand completed, we designed and developed a new website with a clear focus on members.
Read more
Projects
A simpler logo to build a stronger brand.
empty
Global, one of North America’s largest manufacturers of workplace furniture needed an update to meet today’s market demands. Zync worked with their leadership to facilitate change through brand.
Read more