Hangar9 is a luxury fashion retailer with locations in Toronto and London, Ontario. The company places a strong emphasis on personal shopping services, closet editing and styling events.

Brand Strategy, Naming, Identity and Signage

Zync developed the name Hangar9 based on the client’s philosophy that with the right nine wardrobe items, their stylists can create a complete wardrobe for the modern woman. The new fashion brand is a mix of classical style and contemporary form—which appeals to Hangar9’s sophisticated clientele.

Hangar9 Digital Branding Example 1
Hangar9 Logo Development

A classical emblem and clean typography deliver a sophisticated look.

Retail Collateral

Having designed the identity for Hangar 9, Zync applied the modern new brand across all business, marketing, and retail materials. The brand works well in simple graphic applications on retail items like bags and tissue paper, or combined with photography and illustration in advertising and window displays.

Brand Strategy Toronto
Hangar9, logo implemented on retail bag, created by Zync

They provided a ‘fresh suit’ for our business and used an unparalleled creative approach to capture key fundamentals of our business.

Rachael Fisher, Fashion Stylist and Wardrobe Expert


Hangar9’s website was built to support the retail nature of the business (it requires constant updates to the product and designer lineups). Hangar9.ca shows clients the vast range of items and styles, and drives them to book appointments for personal shopping or closet editing.

Hangar9, responsive retail website, created by Zync