Armtec


As Canada’s largest infrastructure company Armtec provides engineering solutions and manufacturing for private and public construction projects.


Brand Strategy, Naming and Identity

Zync designed the logo to represent the organization’s wide scope of engineering and construction expertise—which is shown via the three-dimensional cube which forms the letter “a”. The brand was applied to all corporate and marketing materials including building and site signage.

Naming and Brand Strategy by Zync

Website

Geolocation technology was built into the site to establish the user’s current location. This allows armtec.com to adjust dynamically, displaying only content and products that are relevant to the user. Our focus on the website as a business tool helped deliver better client relations for Armtec and a more intuitive user experience for the end user.

Website created for Armtec

Corporate Video

The promotional video illustrates how Armtec’s products and dedicated team make a real difference every day in the lives of their customers and communities across Canada.

Corporate Video Production by Zync

Social Media Community Management

In providing social media community management for Armtec, Zync curates and creates targeted content for its social media channels and manages engagement. We also developed an escalation process to manage any critical developments as Armtec’s digital presence evolves.

Social media management and consulting